- ISBN13: 9780979192708
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
A Practical Guide to Affiliate Marketing was written to be an indispensable handbook for all affiliate managers and merchants, alike. In addition to providing concrete, practical answers to common (as well as not-so-common) questions, the book gives usable ideas on promoting affiliate programs, along with ways to keep affiliates motivated. This guide presents the author’s information in a logical, convenient format…. More >>
A Practical Guide to Affiliate Marketing: Quick Reference for Affiliate Managers & Merchants
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Well-written and packed with comprehensive “in the trenches” experience, this book is excellent for anyone considering managing and running their own affiliate program.
What I like best about this book is Prussakov’s focus on operational details and how to avoid major mistakes in running an affiliate program. The author does a superb job of detailing many easy-to-make mistakes I’d overlooked entirely; this book provides a comprehensive checklist of many innovative techniques for recruiting, training and retaining affiliates.
The business-building tips (and focus on treating affiliates fairly) are much appreciated, and this book goes beyond the basics, providing a wealth of knowledge. Highly recommended!
To profits,
Ken Calhoun, President
DaytradingUniversity
TradingAffiliates dot com
Rating: 5 / 5
4 stars. I agree with Carsten’s review re: the lack of graphics. It is hard to attack this complex subject without any visual aids. However, the book does offer several good ideas for keeping affiliates motivated, which was the primary reason for my purchase. I was hoping for more specifics on working with ClickBank.
Ultimately, the book is a good read, but weak in those areas (no graphics, lack of ClickBank details). I would recommend downloading Harvey Segal’s free ebook if you are a CB affiliate or vendor:[...]
Rating: 4 / 5
“A Practical guide to Affiliate Marketing” is exactly what the title says. It is a great resource and reference for everybody who is interested in affiliate marketing. It gives answers to almost all questions every merchant wants to ask before launching affiliate program. The book is easy to read and easy to follow. There are many real life examples and valuable tips both for merchants and affiliate managers. The author Evgenii “Geno” Prussakov is one of the most respected and successful affiliate managers in affiliate marketing world. I think the book definitely deserves 5 star rating.
Rating: 5 / 5
I bought this book to help me learn the role of my job better as a manager for a web based business and had no idea where to start. This book was very helpful by answering questions that I had as well as giving me ideas. I would almost take it as an Affiliate Marketing for Dummies course!!
The best thing about this book in my opinion was that the context and verbiage is very easy to understand and follow, no super artsy intllectual sentances to break down. It is a straight forward read and the author does his best to explain everything in a mannerism that anybody can follow. Though not the most exciting of subjects I hardly found this book to be dry or boaring, The author does his best to make it exciting and as fresh as possible. I would recommend this book to anyone just starting out in this business.
Rating: 5 / 5
I read this book and I think it is amazing. You learn a great amount of tactics, tips and helps you to start an affiliate marketing campaign.
Rating: 5 / 5